Oak Furnitureland, Inc. (individually or collectively, “we/our/us”) respect your privacy and are committed to protecting it through our compliance with this policy.

This policy describes the type of information we may collect from you, and or that you may provide us with when you visit our Website(s). “You/your/user(s)” means you as a user of our website(s), mobile site(s) and/or app(s) (individually or collectively, “Website(s)”) provided by us. We offer the Website(s), including all information, tools and services available from the Website(s), to you conditionally upon your acceptance of all the terms, conditions, policies and notices stated here, which you accept by continuing to utilize the Website(s).

Guide to Contents:

1. 1. Scope
   2. Information Collected
   3. Use of your Personal Information
   4. Sharing Personal Information with Third Parties
   5. Non-Personally Identifiable Information
   6. Your Security
   7. Links to Other Website(s)
   8. Opt-Out
   9. Children
   10. Your California Privacy Rights
   11. Disclosure for Legal Purposes
   12. Non-Confidential Information
   13. Retention, Access and Deletion
   14. Assignment
   15. International Uses
   16. Disputes
   17. Contact

1. Scope.

1.1 We value our users and respect your privacy. This Privacy Policy describes the Personal Information (as defined below) we collect about you online, why we collect it, how we use it, and when we share it with third parties. This Privacy Policy also describes the choices you can make about how we collect and use certain parts of that information.

1.2 The Privacy Policy does not apply to information collected by us offline or through any other means, including any third party or any application or content (including advertising) that may link to, or be accessible from or on the Websites.

1.3 Although many areas of the Website(s) do not require registration and may be accessed by you without having to disclose any personal information, we or our service providers and/or third-party advertisers may ask you for certain kinds of personal information, including but not limited to your name, email address, mailing address, telephone number, age, credit/debit card information, user name and password, demographic information and other information that might identify you as an individual (“Personal Information”). The Personal Information we collect about you may also be combined or supplemented with information from other sources. Any Personal Information used in any manner will be used consistent with this Privacy Policy.

1.4 By accessing the Website(s), you acknowledge this Privacy Policy and agree to be bound by the terms hereof and the Terms of Service set forth on each of the Website(s) that you visit. If there is anything you do not understand please email any inquiry to privacy@oakfurnitureland.com.

If at any time you do not agree to this Privacy Policy (or any portion of it) please do not use the Website(s).

1.5 We reserve the right to change or update this Privacy Policy without further notice by posting such changes or updates to the Website(s). Amendments to this Privacy Policy will be posted at this URL and, unless otherwise stated, will be effective when posted. It is your responsibility to review any such changes or updates and check the Website(s) from time to time to be sure you understand all terms and conditions, agreements and policies of the Website(s) and are in compliance with them. You can tell if the policy has changed by checking the last modified date that appears at the end of this Privacy Policy. Your continued use of the Website(s) following the posting of any amendment, modification or change shall constitute your acceptance thereof.

2. Information Collected.

2.1 We collect information that you provide directly to us. You may provide different types of Personal Information to us when you engage in certain Website(s) activities, such as creating an account, ordering a product or service, submitting, posting or accessing various content or features, subscribing to mobile push notifications, responding to and submitting a form, participating in our blogs or forums, entering a sweepstakes, contest, promotion or other special initiative, signing up for a special offer, completing a survey, sending feedback, requesting or submitting information, applying for a job, or directly contacting us. It is optional for you to engage in such activity, however, if you choose to do so, we may require that you provide us with certain Personal Information. Depending upon the activity, some of the information we ask you to provide is required and some is voluntary. If you do not provide required information for a particular activity, you may not be permitted to engage in that activity. We also ask that you not send us, and that you not share, any sensitive Personal Information, for example, social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, criminal background and/or trade union membership.

2.2 We may also collect certain information automatically, we may collect data that is not linked or reasonably linkable to an individual or to a particular device (such as “hashed” email addresses or usernames so as to be non-identifiable, and demographic information such as gender, age or income when not tied to PII), and location data that describes the precise geographic location of a device. This information may be collected through various technologies, including through use of cookies, web beacons and other technologies, and may include the following: your browser and mobile phone, tablet or other device type, operating system and name of your Internet service provider; web pages you visit on the Website(s); IP address, browser type, profile information, geo-location information; information about your interactions with email messages, such as whether the messages were opened and the links clicked in those emails; and standard server log information.

2.3 We collect email lists. When you use the Website(s), you may be given the option to subscribe to or to be added to our subscription or email list. Whether or not you select either option, your Personal Information may be shared with third parties consistent with this Privacy Policy. Subscriptions to the email list can be cancelled at any time.

2.4 We collect Information provided when you set up your account/become a registered user. You may have the opportunity to create account(s) on the Website(s), which may include a shopping account with us. A shopping account may allow you to shop faster and easier, check on order status and history, entering contests and participating in promotions and surveys, posting comments, participating in special features on the Website(s) and to use certain other features of the Website(s). Using your email and password of your choice, you may access your account online at any time to add, delete, or change information. The Personal Information provided by you is not used for any purpose other than as outlined in this Privacy Policy. If you ever use a public computer to access the Website(s) account, we strongly encourage you to log out at the conclusion of your session. By doing so, although your information may still be stored with us, it should not be accessible to anyone else from that computer.

2.5 We collect information provided by registered users. In creating an account, you authorize us to store your name, address, email address, telephone number and other Personal Information that you may provide. With the exception of email addresses, physical address and cell phone numbers, registered users’ voluntary personal profile information, including pictures, may be displayed to other registered users in order to facilitate user interaction.

2.6 Payment processing information is not collected by us. We currently use a third party for payment processing. We do not receive or store your credit card or bank account information, and we do not want you to send us your credit card or bank account information. Please review the terms of use and privacy policies of the third party payment processor prior to providing Personal Information to them.

3. Use of Your Personal Information.

3.1

Uses. We use the Personal Information we collect for various purposes, including to:

• authenticate users
• provide the services you request
• enable you to participate in features such as surveys, reviews, blogs or forums, or to enter sweepstakes, contests, promotions and other special initiatives and to communicate with you about them
• complete your purchase transactions, fulfill your orders, keep you informed about the status of our services and your orders
• identify your product and service preferences, including so that we can notify you of new or additional products, services, and promotions that might be of interest to you
• improve our services and merchandise selections, customer service, and overall Website(s) experience
• analyze the use of our products and services and information about visitors to the Website(s)
• market research
• update and maintain the accuracy of our information
• communicate with you by email, postal mail, telephone, text message, push notification or other means about our company, our products, or other information that we believe may be of interest to you
• provide others with your information for the limited purposes described in this Privacy Policy
• send you notices of a transactional, administrative or relationship nature or as required by law.

3.2 We use the Personal Information (and other information as outlined below) that we collect to customize your experience and to allow advertising to be targeted to users for whom such advertising is most pertinent. We may also use this information to customize certain features of the Website(s) to provide you with an enhanced experienced based on the type of device you are using to access the Websites, and in certain cases, provide you with requested services.

3.3 We may use demographic and preference information to allow advertising on the Website(s) to be targeted to the users for whom they are most pertinent. This means users see advertising that is most likely to interest them, and advertisers send their messages to people who are most likely to be receptive, improving both the viewer’s experience and the effectiveness of the ads. We disclose information to third parties only in aggregate or de-identified form.

4. Sharing Personal Information With Third Parties

4.1 We are committed to maintaining your trust and we want you to understand when and with whom we may share Personal Information and information collected about you.

4.2 We may disclose your Personal Information to outside individuals and/or companies who help us: bring you the products and services we offer; create, operate, and maintain the Website(s); and with specialized services such as payment processing, shipping, mail and e-mail distribution, mobile messaging, Website(s) hosting, monitoring, analytics, sweepstakes and promotions management, and survey processing. We provide these companies only with the information they need to perform their services. We also work with third parties, such as ad networks, affiliates, marketers, analytics companies and social networking platforms, and they may collect information about your online activities over time and across our sites and other online services. We may require that these outside individuals and/or companies agree to keep all information shared with them confidential and to use the information only to perform their obligations to us. We may also contribute to or participate in cooperative databases, which give other companies access to Personal Information.

4.3 If you choose to enter a sweepstakes, contest or other promotion, your information may be disclosed to third parties who help design, administer and implement the promotion, including in connection with winner selection, prize fulfillment and aggregated data analysis. Your information also may be disclosed as required by law, such as on a winners list.

4.4 We may disclose your Personal Information when legally required to do so, to cooperate with law enforcement investigations or other legal proceedings, to protect against misuse or unauthorized use of the Website(s), to limit our legal liability and protect our rights or to protect the rights, property or safety of users of the Website(s) or the public.

4.5 We may provide products or services jointly with certain third-party businesses, such as retail businesses. We may share your Personal Information with such entities to help them deliver to you purchased goods and services, and to provide you with better service and to measure our program’s value. Sharing this information will allow such affiliate providers to market products and services directly to you, should they so choose.

4.6 In addition, if we go through a business transition, such as a merger, acquisition by another company or a financing, investment, support or funding, sharing or sale of all or a portion of our assets, your Personal Information may be among the assets shared or transferred. If we engage in any of these types of transactions, your information will be subject to our Privacy Policy in effect at the time of the transfer or sharing of such information.

4.7 The Website(s) may allow users to post comments and other content to the Website(s). Any Information that you post to the Website(s), Personal or otherwise, will become public information and will be accessible by other users of the Website(s). In addition, your user name will be viewable by other users, and we therefore encourage you to use a user name that is not your actual name. We have no responsibility to maintain the privacy or security of any such Personal Information that you may choose to post to the Website(s).

4.8 Cellphone numbers may be used to send SMS (Short Message Service), text, push notifications and voice message notifications related to the Website(s) and to communicate offers. Registered users may choose not to receive text messages from us by not providing their cell phone number to us at registration. Please note that standard message rates and data charges from your cellular service provider apply to sending and/or receiving text messages. You are solely responsible for such message rates and data charges.

5. Non-Personally Identifiable Information 

5.1 Through your use of the Website(s), we may also collect certain non-personally identifiable information from you (“NPII”). NPII is not associated with you as an individual, it is data that is linked or reasonably linkable to a particular computer or device. It is measured anonymously and generally in the aggregate. We use NPII to maintain and administer the Website(s), analyze trends and user activities, gather demographic information and comply with applicable law. We may share this information with others without express notice to you or consent from you, and we may exploit, use and disclose your NPII without limitation of any kind.

5.2 The Website(s) may use cookies. A cookie is a small piece of information sent by a Website(s) that is saved on your hard drive by your computer’s browser. Cookies help us remember you when you return to the Website(s). Cookies also hold information to personalize and enhance your experience and to gather Website(s) statistical data, such as which pages are visited, the Internet provider’s domain name and the addresses of the sites you visited immediately before coming to and immediately after leaving the Website(s). The information in the cookies lets us trace your “clickstream” activity (i.e., the paths taken by users of the Website(s) as they move from page to page) to enable us to better serve you by revealing which portions of the Website(s) are the most popular. Cookies contain absolutely no Personal Information. We may also allow our affiliate and service providers and advertisers to serve cookies from the Website(s) to allow them to assist us in various activities such as doing analysis and research on the effectiveness of the Website(s), its content and advertising. Some third-party advertising companies may be advertising networks that are members of the Network Advertising Initiative, which offer a single location to opt out of ad targeting from member companies (www.networkadvertising.org).

5.3 We may also use “pixel tags” (sometimes called “web beacons” or “clear gifs”), which are tiny graphic images, on the Website(s). Pixel tags help us analyze users’ online behavior and measure the effectiveness of the Website(s) and our advertising and marketing. We may also use other analytical tools to evaluate site performance through the use of aggregated data, which contain no Personal Information. We work with service providers that help us track, collect, and analyze this information.

5.4 Cookies, pixel tags, and/or other analytical tools that we may use on the Website(s) may collect information about your visit, including the pages you view, the features you use, the links you click, and other actions you take in connection with the Website(s). This information may include your computer’s Internet protocol (IP) address, your browser type, your operating system, date and time information, and other technical information about your computer. We may also track certain information about the identity of the website(s) you visited immediately before coming to the Website(s). Cookies, pixel tags, and/or other analytical tools in our emails may also be used to track your interactions with those messages, such as when you receive, open, or click a link in an email message from us. We may also work with businesses that use tracking technologies to deliver advertisements on our behalf across the Internet. These companies may collect information about your visits to the Website(s) and your interaction with our advertising and other communications.

5.5 We may combine the NPII collected through cookies, pixel tags and other analytical tools with other information we may have collected from you. This information may be used to improve the Website(s), to personalize your online experience, to help us deliver information to you, to determine the effectiveness of advertising, and for other internal business purposes. We may use and share aggregated and anonymous information to conduct market research and analysis for ourselves and/or for our business partners. Given the anonymous, non-personally identifiable nature of such information, there are no restrictions under this Privacy Policy on how we may use or disclose such information. For example, we may freely share such information with third parties who may use such data for their own marketing, advertising, research, or other business purposes. We may also freely share such information with our service providers.